What is Email marketing, what can it do for your business and what are the five steps to harness the power of the inbox? Registering for any of the sessions will enroll you in the entire series. A link with the Zoom information will be emailed to you prior to the day of the program.
SCORE Small Business Series Full Schedule
These events are brought to you through a partnership with the following Public libraries: Bayville, Hicksville, Levittown, Oceanside, Oyster Bay, Shelter Rock and West Hempstead.
October 25 at 7 PM – How to Start a Business on a Small Budget Learn the basics of setting up a business; legal entity structures; paying taxes; keeping financial records; insurance; developing a Business Plan; Marketing basics and financing a business.
November 1 at 7 PM – Why and How to Prepare a Business Plan Discover the components of a business plan; start - up costs; how to prepare a budget, create a cash flow projection and how to use a business plan to get financing. Also walk through an example of preparing a Business Plan.
November 8 at 7 PM – Learning Marketing Strategies that Lead to Greater Sales Discover how to develop a marketing plan; perform market research; learn about pricing, advertising and promotion, Internet marketing and tracking results.
November 15 at 7 PM – Build Your Business with Social Media Review the 5 most popular social media networks and the benefits of using each; how other businesses are using social media and how to determine which networks are right for your business; what kind of content to create and post; how to tell if content is working and why social media and email marketing must be used together.
November 22 at 7 PM – Learn the best Practices for Successful Email Marketing What is Email marketing, what can it do for your business and what are the five steps to harness the power of the inbox?
November 29 at 7 PM – Understanding the Financial Numbers of Your Business What is Accounting, why is it key; what are Balance sheets, Profit and Loss and Cash Flow Statements; how does one set up Key Bookkeeping Accounts, Business Finances, Budgets and Forecasts? Also learn tips for good financial management.
December 6 at 7 PM - Franchising: In Business for Yourself but Not by Yourself How does one evaluate starting a business from scratch; gain knowledge of the franchise industry, get an explanation of franchise arrangements and types available, learn about funding, the tools in selecting the right franchise and the steps in evaluating a franchise?