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Wednesday May 27, 2015 Go To Top
elect_computer3 Lynda.com Registration Remind Me about this Event Download Event Info Tell a Friend
    Contact: Amanda Fauver   1-866-627-7228   amanda@masslibsystem.org
   

Register below for Lynda.com
If you can connect to the Internet, you can learn anywhere, anytime!

Important information

  • Registration now opens one week prior to the access start date.
  • Lynda.com access begins on the 2nd and 4th Wednesday of each month.
  • A registered user has access to all the training resources available on Lynda.com during a two-week access period.
  • Please limit yourself to one two-week session every three months.
  • You will receive an email with login instructions on the 1st day of your access period.
  • If you do not receive your login instructions by 4:00 PM of the 1st access day please contact the MLS office;  866-627-7228 or info@masslibsystem.org
  • You must have the latest version of QuickTime  or Windows Media Player installed on your computer.
  • System Requirements can be found online here
  • To use the MLS account, free-of-charge, you must be a current staff member at a MLS member library.

 

NOTE: Lynda.com is very popular with you & your colleagues! Please be prudent about the 2-week time-period you sign up for.  Be sure you can use Lynda.com during that time-period.  If you've already registered for a time-period when you will be unable to use Lynda.com, please let MLS know to give others an opportunity to register.


Registration now opens one week prior to the access start date.
Session registrations appear on the 2nd & 4th Wednesday of each month.

More about Lynda.com via the MLS.  

    Location: online
        There are 10 spaces available.
 
misc_hammer 9:00 AM  -  4:00 PM Leaky Pipes and Broken Windows [Eastham Town Hall] Remind Me about this Event Download Event Info Tell a Friend
    Contact: Amanda Fauver   866-627-7228   amanda@masslibsystem.org
   

Librarians and archivists entrusted with the care of books, personal papers, and public records should be prepared to minimize damage to these materials from an emergency or disaster.  By preparing a disaster plan staffs can reduce the possibility that a disaster might occur and can minimize the damage to materials from fires, floods, leaky pipes, leaky roofs, fire hoses, etc.  Most water-damaged materials can be salvaged if you know WHAT to do and WHEN to do it.  Come and learn about the initial steps of disaster preparedness and recovery and how you can begin to protect your collections.

Instructed by Gregor Trinkaus- Randall, Preservation Specialist at the MBLC.

**Please note this is an all day workshop if attending you should bring a bagged lunch that does not require refrigeration or reheating. Also wear comfortable clothing that you don't mind getting a little dirty.

 

Directions    
    Location:
Eastham Town Hall
2500 State Highway
Eastham, MA 02642
        There are 7 spaces available.
  Location Map
 
misc_none 1:00 PM  -  3:00 PM Storytime Recharged [West Boylston] Remind Me about this Event Download Event Info Tell a Friend
    Contact: Amanda Fauver   1-866-627-7228   amanda@masslibsys.org
   

Are you in a storytime rut? Are you bored with doing the same songs and stories? Or maybe you’re just starting out and looking for some tried and true techniques? Join us for a program guaranteed to give your storytime programs new life! April Mazza, Advisor for Youth & School Library Services, will start off the program with an inspiring selection of books, music ideas and resources. We’ll wrap it up with Guerrilla Storytime where you- the audience-share your best tips and tricks for successful storytimes!

Directions Via Google Maps    
    Location:
Beaman Memorial Public Library
8 Newton St
West Boylston MA
        There are 8 spaces available.
  Location Map
Thursday May 28, 2015 Go To Top
elect_computer3 9:30 AM  -  10:30 AM Power Searching: Databases and the Hidden Web [webinar] Remind Me about this Event Download Event Info Tell a Friend
    Contact: Scott Kehoe   1-866-627-7228   scott@masslibsys.org
   

The Hidden Web, also commonly known as the invisible or deep web, are pages that have not been indexed by search engines.  They might be websites that have requested not to be indexed or databases that are difficult for search engines to crawl.  It is estimated that the content in the deep web is over 500 times greater than what is visible to conventional search engines.

In this workshop, we will explore the depths of the Internet, discussing how to search the Hidden Web and databases, as well as when to choose one over the other.

This workshop will be led by Rita Gavelis, LibAssist - http://www.libassist.com/, rita@libassist.com.

Participants will receive GoToWebinar information in advance of the session.
Click HERE for a GoToWebinar Attendee Guide.

 

CLICK HERE TO REGISTER    
    Location: Online-GoToWebinar
 
elect_computer3 11:00 AM  -  12:00 PM Must Have Apps: Social Software [webinar] Remind Me about this Event Download Event Info Tell a Friend
    Contact: Scott Kehoe   1-866-627-7228   scott@masslibsystem.org
   

The days of “Bigger is better” are over.  Now the power and functionality of a desktop computer are in tiny devices such as tablets, music players, and cell phones.  

According to EMARKETER.COM, in 2013, 1 in 4 people worldwide used social networks.  That is approximately 1.73 billion people.  In this webinar, we will view some of the popular applications to help manage your social networks and stay connected to others

This workshop will be led by Rita Gavelis, LibAssist - http://www.libassist.com/, rita@libassist.com.

Participants will receive webinar information in advance of the session.
Click HERE for a GoToWebinar Attendee Guide.

 

CLICK HERE TO REGISTER    
    Location: Online-GoToWebinar
Friday May 29, 2015 Go To Top
misc_none 10:00 AM  -  1:00 PM Writing for the Web [Methuen] Remind Me about this Event Download Event Info Tell a Friend
    Contact: Amanda Fauver   1-866-627-7228   amanda@masslibsystem.org
   

You have a website, a blog, an email newsletter, a Facebook page and a Twitter stream but your head spins when you think about coming up with content for them all. This interactive workshop will teach you how to streamline your marketing and write effectively for each communication outlet. Participants will brainstorm and compose 1-2 blog posts during this workshop, find images to enhance their text and learn how to effectively distribute these blog posts through their social media channels. Participants’ libraries/organizations must have a blog or be planning to launch one. Bringing your own laptop, tablet or other device is strongly recommended.

 

Directions Via Google Maps    
    Location:
Nevins Memorial Library
305 Broadway
Methuen, MA 01844
        There are 11 spaces available.
  Location Map
 
misc_none 11:00 AM  -  1:00 PM Facilities Roundtable: Libraries, the ADA and Facility Accessibility [Chicopee] Remind Me about this Event Download Event Info Tell a Friend
    Contact: Amanda Fauver   1-866-627-7228   amanda@masslibsystem.org
   

Still confused about your library and accessibility? You are not alone. We will address obligations for pre-ADA buildings, the relationship between the ADA and historical preservation; how to determine “undue burden,” when an elevator is required. You will see examples of good and not so good design including alterations of historic properties. There will be plenty of time for discussion and questions.

Directions Via Google Maps    
    Location:
Chicopee Public Library
449 Front St.,
Chicopee, MA 01013
        There are 12 spaces available.
  Location Map
Monday June 1, 2015 Go To Top
misc_new_red 2:00 PM  -  3:30 PM Promoting Your Library to Diverse Populations (online) Remind Me about this Event Download Event Info Tell a Friend
    Contact: Deb Hoadley   508-357-2121 ext 309   dhoadley@masslibsystem.org
   

This is a four-week online class.  You must register for this class online and commit to the other three dates (June 8, 22, 29).  Space is limited.

Diversity can be found along the dimensions of race and ethnicity but also in gender, sexual orientation, socio-economic status, age, physical abilities, religious and political beliefs, or other viewpoints. We can find diversity in people’s circumstances and behaviors, even if those are permanent or temporary.

Libraries serve communities that are diverse. Each group has its own needs, abilities, and responses to promotional messages so generic messages might not get their attention. Each group is considered then to have its own “culture” related to values, traditions, behaviors, language, and beliefs.

In this online course, multicultural marketing expert Susana G. Baumann will help you to:

  • Build culturally-based promotional strategies that will target a specific group
  • Apply a communication model that encourages target groups to take action
  • Create effective messages, select appropriate media, and pre-test impacts
  • Monitor and evaluate these strategies to improve results

By the end of the course, you will have developed a promotional mini-campaign targeting a group of your choice.

Participants will receive GoToWebinar information in advance of the session.
Click HERE for a GoToWebinar Attendee Guide.

CLICK HERE TO REGISTER    

This class is full. You may register for the waiting list below and if we have a cancelation you will be contacted.

    Location: Online-GoToWebinar
   
 
office_notepad 6:00 PM  -  8:00 PM Trustee Orientation [Somerset] Remind Me about this Event Download Event Info Tell a Friend
    Contact: Deb Hoadley   866-627-7228, X309   dhoadley@masslibsystem.org
   

As a trustee, you have taken on two big jobs! The first is to serve as a tireless advocate for your library, working to help it become "bigger and better". The second job is to learn about your library, about your community and its needs, about the laws and state programs affecting your library, and about the issues facing libraries today.  Cindy Roach and Erin Williams Hart from MBLC, and Deb Hoadley, will introduce you to the roles of trustees, library directors and friends, and will describe the resources available to help you in your role as library trustee.  Library Directors and future trustees are welcome to join us.
 
If you have specific questions you wish addressed, please send them to Erin Williams Hart.

Other dates for Trustee Orientations:

  • Wed. May 13 from 6:30-8:30pm at the Burlington Public Library
  • Wed. May 20 from 6:30-8:30pm at the Rutland Free Public Library
  • Wed. June 10 from 6:30-8:30pm at the Wilbraham Public Library

Somerset Public Library
1464 County St.
Somerset, MA  02726-5234

        There are many spaces available.
  Location Map
Tuesday June 2, 2015 Go To Top
misc_none 10:00 AM  -  12:00 PM Storytime Recharged [Boston] Remind Me about this Event Download Event Info Tell a Friend
    Contact: April Mazza     april@masslibsystem.org
   

Are you in a storytime rut? Are you bored with doing the same songs and stories? Or maybe you’re just starting out and looking for some tried and true techniques? Join us for a program guaranteed to give your storytime programs new life! April Mazza, Advisor for Youth & School Library Services, will start off the program with an inspiring selection of books, music ideas and resources. We’ll wrap it up with Guerrilla Storytime where you- the audience-share your best tips and tricks for successful storytimes!

The program will be followed by an optional tour of the newly renovated children’s and teen services areas.
 

Learn more about Guerrilla Storytime- https://storytimeunderground.wordpress.com/guerrilla-storytime/

We will be meeting in the Commonwealth Salon Room

Directions Via Google Maps    
    Location:
Boston Public Library, Copley
700 Boylston St
Boston, MA 02116
617-536-5400
   
  Location Map
Wednesday June 3, 2015 Go To Top
misc_none 3:30 PM  -  5:30 PM Can't Miss Books [MLS Marlboro] Remind Me about this Event Download Event Info Tell a Friend
    Contact: Amanda Fauver     amanda@masslibsystem.org
   

Pat Keogh presents children’s books too good to miss! Join us for new suggestions for your collections, and to see the books prior to ordering. Please bring a favorite recommendation of your own. Pat Keogh is a retired Weston elementary school librarian. She teaches children’s literature at area colleges and speaks on the subject to parents and educators.

Parts of this workshop will be webcast for MLS Members who can not attend in person. For access to the online broadcast please CLICK HERE to register.
 

Directions    
    Location:
MLS-Marlborough Office
225 Cedar Hill St., Suite 229
Marlborough, MA
(866) 627-7228
        There are 25 spaces available.
Thursday June 4, 2015 Go To Top
misc_none 3:30 PM  -  5:30 PM Teen Titles: Middle & High School Readers’ Advisory [Concord Carlisle High School] Remind Me about this Event Download Event Info Tell a Friend
    Contact: April Mazza     april@masslibsystem.org
   

Resources and title recommendations for those who work with middle & high schoolers and for school librarians who just love YA/Teen literature! Following a brief overview of readers’ advisory for teens the presenters, April Mazza and Sarah Sogigian, will discuss new titles along with how to find materials that will satisfy the needs of their readers.

Though the content is mainly geared towards teen literature some of the resources may apply to readers of all ages. Time will also be spent sharing among attendees of their favorite recent reads. The location is also a new school, which may appeal to those outside the MS/HS realm. So we encourage elementary school librarians to join us as well!

This program is co-sponsored by MSLA and eligible members may receive 2 PDPs for the session.

Directions Via Google Maps    
    Location:
Concord Carlisle High School
500 Walden St.
Concord, MA 01742
   
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Friday June 5, 2015 Go To Top
misc_none 10:00 AM  -  1:00 PM Writing for the Web [MLS Whately] Remind Me about this Event Download Event Info Tell a Friend
    Contact: Amanda Fauver   1-866-627-7228   amanda@masslibsystem.org
   

You have a website, a blog, an email newsletter, a Facebook page and a Twitter stream but your head spins when you think about coming up with content for them all. This interactive workshop will teach you how to streamline your marketing and write effectively for each communication outlet. Participants will brainstorm and compose 1-2 blog posts during this workshop, find images to enhance their text and learn how to effectively distribute these blog posts through their social media channels. Participants’ libraries/organizations must have a blog or be planning to launch one. Bringing your own laptop, tablet or other device is strongly recommended.

 

[Directions - MLS-Whately]
    Location:
MLS - Whately Office
4 Sandy Lane
Whately, MA
(800) 282-7755
        There are 23 spaces available.
  Location Map
Monday June 8, 2015 Go To Top
misc_none 2:00 PM  -  3:30 PM Promoting Your Library to Diverse Populations (online) Remind Me about this Event Download Event Info Tell a Friend
    Contact: Deb Hoadley   508-357-2121 ext 309   dhoadley@masslibsystem.org
   

This is part of a four-week online course.  You must register for the first class beginning on June 1, and be available for all four-weeks.  Space is limited.

Diversity can be found along the dimensions of race and ethnicity but also in gender, sexual orientation, socio-economic status, age, physical abilities, religious and political beliefs, or other viewpoints. We can find diversity in people’s circumstances and behaviors, even if those are permanent or temporary.

Libraries serve communities that are diverse. Each group has its own needs, abilities, and responses to promotional messages so generic messages might not get their attention. Each group is considered then to have its own “culture” related to values, traditions, behaviors, language, and beliefs.

In this online course, multicultural marketing expert Susana G. Baumann will help you to:

  • Build culturally-based promotional strategies that will target a specific group
  • Apply a communication model that encourages target groups to take action
  • Create effective messages, select appropriate media, and pre-test impacts
  • Monitor and evaluate these strategies to improve results

By the end of the course, you will have developed a promotional mini-campaign targeting a group of your choice.

    Location: Online-GoToWebinar
Tuesday June 9, 2015 Go To Top
misc_none 9:30 AM  -  3:30 PM Librarians: Fail Fast and Prosper [Devens Common Center] Remind Me about this Event Download Event Info Tell a Friend
    Contact: Amanda Fauver   1-866-627-7228   amanda@masslibsystem.org
   

This day will focus on YOU, the librarian, as a person, and your ability to identify opportunities, pursue innovation, be willing to risk failure and having agility in today's ever-changing world. We hope you’ll find the day inspiring, as we balance talks by noted professionals with practical applications on how to move ahead, even when it seems impossible.

Agenda
9:00 AM               Registration and breakfast
9:30 AM               Welcome from the Executive Director and keynote introduction
10:00 AM             Keynote Speaker, Dr. Valerie Young "Finding the Innovation within Yourself"
11:00 AM             Ignite Session- “Failing with Style”
12:00 PM             Break
12:15 PM             Breakout Sessions

  1. Workshop, Imposter? Or alter ego?
  2. Panel, Responding to Crisis with Innovation

1:00 PM                Lunch
2:00 PM                Keynote Speaker, Cliff Landis
3:00 PM                Wrap-up/ Goodbye

Lunch and parking are free of charge.

Find additional information on our LibGuide

Directions Via Google Maps    
    Location:
Devens Common Center
31 Andrews Parkway
Devens, MA 01434
        There are 40 spaces available.
  Location Map
Wednesday June 10, 2015 Go To Top
elect_computer3 Lynda.com Registration Remind Me about this Event Download Event Info Tell a Friend
    Contact: Amanda Fauver   1-866-627-7228   amanda@masslibsystem.org
   

Register below for Lynda.com
If you can connect to the Internet, you can learn anywhere, anytime!

Important information

  • Registration now opens one week prior to the access start date.
  • Lynda.com access begins on the 2nd and 4th Wednesday of each month.
  • A registered user has access to all the training resources available on Lynda.com during a two-week access period.
  • Please limit yourself to one two-week session every three months.
  • You will receive an email with login instructions on the 1st day of your access period.
  • If you do not receive your login instructions by 4:00 PM of the 1st access day please contact the MLS office;  866-627-7228 or info@masslibsystem.org
  • You must have the latest version of QuickTime  or Windows Media Player installed on your computer.
  • System Requirements can be found online here
  • To use the MLS account, free-of-charge, you must be a current staff member at a MLS member library.

 

NOTE: Lynda.com is very popular with you & your colleagues! Please be prudent about the 2-week time-period you sign up for.  Be sure you can use Lynda.com during that time-period.  If you've already registered for a time-period when you will be unable to use Lynda.com, please let MLS know to give others an opportunity to register.


Registration now opens one week prior to the access start date.
Session registrations appear on the 2nd & 4th Wednesday of each month.

More about Lynda.com via the MLS.  

    Location: online
    The registration period has not begun.
 
office_notepad 6:30 PM  -  8:30 PM Trustee Orientation [Wilbraham] Remind Me about this Event Download Event Info Tell a Friend
    Contact: Kristi Chadwick   866-627-7228, X117   kristi@masslibsystem.org
   

As a trustee, you have taken on two big jobs! The first is to serve as a tireless advocate for your library, working to help it become "bigger and better". The second job is to learn about your library, about your community and its needs, about the laws and state programs affecting your library, and about the issues facing libraries today.  Cindy Roach and Erin Williams Hart from MBLC, and Kristi Chadwick, Advisor at MLS, will introduce you to the roles of trustees, library directors and friends, and will describe the resources available to help you in your role as library trustee.  Library Directors and future trustees are welcome to join us.
 
If you have specific questions you wish addressed, please send them to Erin Williams Hart.

Other dates for Trustee Orientations:

  • Wed. May 13 from 6:30-8:30pm at the Burlington Public Library
  • Wed. May 20 from 6:30-8:30pm at the Rutland Free Public Library
  • Mon. June 1 from 6:00-8:00pm at the Somerset Public Library

Wilbraham Public Library
25 Crane Park Drive
Wilbraham, MA  01095

        There are many spaces available.
  Location Map
Thursday June 11, 2015 Go To Top
misc_none 11:00 AM  -  12:00 PM Readers' Advisory Fundamentals: Genre Overviews [Webinar] Remind Me about this Event Download Event Info Tell a Friend
    Contact: Amanda Fauver   1-866-627-7228   amanda@masslibsystem.org
   

Helping our patrons satisfy their reading appetites is one of the most valuable services we offer our communities, not to mention a personally rewarding experience for library staff. We’ll never be able to read every book, or explore the depths of every genre. This series of Genre Overviews will explore the fundamental aspects of select genres, covering characteristics, sub-genres, appeal factors and seminal authors or titles. Learn more about what makes your patrons love specific genres and get the tools to be a cherished Readers Advisor.

This months topic: New Adult with Sophie Brookover, Elizabeth Burns, and Kelly Jensen

CLICK HERE TO REGISTER    
    Location: Online-GoToWebinar
Wednesday June 17, 2015 Go To Top
misc_none 2:00 PM  -  3:00 PM Commonwealth eBook Collections - Overview and Q&A [Webinar] Remind Me about this Event Download Event Info Tell a Friend
    Contact: Steve Spohn    508-357-2121 x 312   steve@masslibsystem.org
   

Join us for a lively discussion about the Commonwealth eBook Collections program.  Stephen Spohn from MLS will give a brief update on the program and address questions from the audience.  MLS is delighted to be a part of this program along with our partners at MBLC and with strong support from our colleagues throughout Massachusetts.

Commonwealth eBook Collections (beta) is the next chapter in building a statewide eBook collection.  Following the successful pilot MA eBook Project, the Commonwealth eBook Collections program will expand participation to libraries throughout Massachusetts and continue efforts to expand access to affordable eContent and to strive for seamless, easy user experiences.

 

MLS is only able to accept a handful of additional FY 2015 program participants until January 31.  At that time, we will shift gears to recruitment for FY 2016.

 

For more information, see our MLSguide:  http://guides.masslibsystem.org/ebooks

Click Here to Register    
    Location: Online-GoToWebinar
Monday June 22, 2015 Go To Top
misc_none 2:00 PM  -  3:30 PM Promoting Your Library to Diverse Populations (online) Remind Me about this Event Download Event Info Tell a Friend
    Contact: Deb Hoadley   508-357-2121 ext 309   dhoadley@masslibsystem.org
   

This is part of a four-week online course.  You must register for the first class beginning on June 1, and be available for all four-weeks.  Space is limited.

Diversity can be found along the dimensions of race and ethnicity but also in gender, sexual orientation, socio-economic status, age, physical abilities, religious and political beliefs, or other viewpoints. We can find diversity in people’s circumstances and behaviors, even if those are permanent or temporary.

Libraries serve communities that are diverse. Each group has its own needs, abilities, and responses to promotional messages so generic messages might not get their attention. Each group is considered then to have its own “culture” related to values, traditions, behaviors, language, and beliefs.

In this online course, multicultural marketing expert Susana G. Baumann will help you to:

  • Build culturally-based promotional strategies that will target a specific group
  • Apply a communication model that encourages target groups to take action
  • Create effective messages, select appropriate media, and pre-test impacts
  • Monitor and evaluate these strategies to improve results

By the end of the course, you will have developed a promotional mini-campaign targeting a group of your choice.

    Location: Online-GoToWebinar
Wednesday June 24, 2015 Go To Top
elect_computer3 Lynda.com Registration Remind Me about this Event Download Event Info Tell a Friend
    Contact: Amanda Fauver   1-866-627-7228   amanda@masslibsystem.org
   

Register below for Lynda.com
If you can connect to the Internet, you can learn anywhere, anytime!

Important information

  • Registration now opens one week prior to the access start date.
  • Lynda.com access begins on the 2nd and 4th Wednesday of each month.
  • A registered user has access to all the training resources available on Lynda.com during a two-week access period.
  • Please limit yourself to one two-week session every three months.
  • You will receive an email with login instructions on the 1st day of your access period.
  • If you do not receive your login instructions by 4:00 PM of the 1st access day please contact the MLS office;  866-627-7228 or info@masslibsystem.org
  • You must have the latest version of QuickTime  or Windows Media Player installed on your computer.
  • System Requirements can be found online here
  • To use the MLS account, free-of-charge, you must be a current staff member at a MLS member library.

 

NOTE: Lynda.com is very popular with you & your colleagues! Please be prudent about the 2-week time-period you sign up for.  Be sure you can use Lynda.com during that time-period.  If you've already registered for a time-period when you will be unable to use Lynda.com, please let MLS know to give others an opportunity to register.


Registration now opens one week prior to the access start date.
Session registrations appear on the 2nd & 4th Wednesday of each month.

More about Lynda.com via the MLS.  

    Location: online
    The registration period has not begun.
Thursday June 25, 2015 Go To Top
elect_computer3 9:30 AM  -  10:30 AM Troubleshooting Tablets [webinar] Remind Me about this Event Download Event Info Tell a Friend
    Contact: Scott Kehoe   1-866-627-7228   scott@masslibsystem.org
   

Technology has evolved faster than the average person can keep up with it.  Every day, it seems, there is another device or gadget on the market.  With each new device comes the challenge of figuring out how it works and troubleshooting problems when it doesn’t.

In this webinar, we will:

  • explore sites for learning about the various tablets
  • learn tips for finding fixes for our tablets when they cease to function properly

This workshop will be led by Rita Gavelis, LibAssist - http://www.libassist.com/.

Participants will receive GoToWebinar information in advance of the session.
Click HERE for a GoToWebinar Attendee Guide.

 

CLICK HERE TO REGISTER    
    Location: Online-GoToWebinar
 
elect_computer3 11:00 AM  -  12:00 PM Introduction to Google Analytics [webinar] Remind Me about this Event Download Event Info Tell a Friend
    Contact: Scott Kehoe   1-866-627-7228   scott@masslibsystem.org
   

Every year public librarians compile statistics for circulation, event participation, and visitor counts. When it comes to their website, however, access to any usage figures may be more difficult to obtain. Google Analytics is an easy solution to capturing statistics, whether it is the number of visits to the library’s site or the type of device their audience is using.

In this webinar, we will:

  • Discover where to get the Google Analytics code
  • Demonstrate how to add analytics to a website
  • Explore the different statistics available
  • Interpret what the various statistics mean 

This workshop will be led by Rita Gavelis, LibAssist - http://www.libassist.com/.

Participants will receive GoToWebinar information in advance of the session.
Click HERE for a GoToWebinar Attendee Guide.

 

CLICK HERE TO REGISTER    
    Location: Online-GoToWebinar
Monday June 29, 2015 Go To Top
misc_none 2:00 PM  -  3:30 PM Promoting Your Library to Diverse Populations (online) Remind Me about this Event Download Event Info Tell a Friend
    Contact: Deb Hoadley   508-357-2121 ext 309   dhoadley@masslibsystem.org
   

This is part of a four-week online course.  You must register for the first class beginning on June 1, and be available for all four-weeks.  Space is limited.

Diversity can be found along the dimensions of race and ethnicity but also in gender, sexual orientation, socio-economic status, age, physical abilities, religious and political beliefs, or other viewpoints. We can find diversity in people’s circumstances and behaviors, even if those are permanent or temporary.

Libraries serve communities that are diverse. Each group has its own needs, abilities, and responses to promotional messages so generic messages might not get their attention. Each group is considered then to have its own “culture” related to values, traditions, behaviors, language, and beliefs.

In this online course, multicultural marketing expert Susana G. Baumann will help you to:

  • Build culturally-based promotional strategies that will target a specific group
  • Apply a communication model that encourages target groups to take action
  • Create effective messages, select appropriate media, and pre-test impacts
  • Monitor and evaluate these strategies to improve results

By the end of the course, you will have developed a promotional mini-campaign targeting a group of your choice.

    Location: Online-GoToWebinar
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Thursday July 9, 2015 Go To Top
misc_none 11:00 AM  -  12:00 PM Readers' Advisory Fundamentals: Genre Overviews [Webinar] Remind Me about this Event Download Event Info Tell a Friend
    Contact: Amanda Fauver   1-866-627-7228   amanda@masslibsystem.org
   

Helping our patrons satisfy their reading appetites is one of the most valuable services we offer our communities, not to mention a personally rewarding experience for library staff. We’ll never be able to read every book, or explore the depths of every genre. This series of Genre Overviews will explore the fundamental aspects of select genres, covering characteristics, sub-genres, appeal factors and seminal authors or titles. Learn more about what makes your patrons love specific genres and get the tools to be a cherished Readers Advisor.

This months topic:

CLICK HERE TO REGISTER    
    Location: Online-GoToWebinar
Thursday July 16, 2015 Go To Top
misc_none 10:00 AM  -  1:00 PM Member Forum [Worcester Art Museum] Remind Me about this Event Download Event Info Tell a Friend
    Contact: Amanda Fauver   1-866-627-7228   amanda@masslibsystem.org
   

MLS Member Forum

Take part in shaping the future of programs and services from the Massachusetts Library System.  Let us know how we’re doing and how we can adapt to meet the challenges of today and tomorrow.We value your input and strive to be both responsive and proactive.

Focus on: TBD (Each forum will have a specific topic for discussion, as well as an opportunity to discuss topics of interest to you.)

Agenda

10:00-10:20 Coffee and registration
10:20-10:30 Welcome: Library Director
10:30-11:00 MLS updates
11:00-12:00 Breakout discussions
12:00-12:30 Library tour
 

Directions Via Google Maps    
    Location:
Worcester Art Museum
55 Salisbury St.
Worcester, MA 01609
        There are 37 spaces available.
  Location Map
Thursday August 13, 2015 Go To Top
misc_none 11:00 AM  -  12:00 PM Readers' Advisory Fundamentals: Genre Overviews Remind Me about this Event Download Event Info Tell a Friend
    Contact: Amanda Fauver   1-866-627-7228   amanda@masslibsystem.org
   

Helping our patrons satisfy their reading appetites is one of the most valuable services we offer our communities, not to mention a personally rewarding experience for library staff. We’ll never be able to read every book, or explore the depths of every genre. This series of Genre Overviews will explore the fundamental aspects of select genres, covering characteristics, sub-genres, appeal factors and seminal authors or titles. Learn more about what makes your patrons love specific genres and get the tools to be a cherished Readers Advisor.

This months topic:

CLICK HERE TO REGISTER    
    Location: Online-GoToWebinar
Thursday September 10, 2015 Go To Top
misc_none 11:00 AM  -  12:00 PM Readers' Advisory Fundamentals: Genre Overviews Remind Me about this Event Download Event Info Tell a Friend
    Contact: Amanda Fauver   1-866-627-7228   amanda@masslibsystem.org
   

Helping our patrons satisfy their reading appetites is one of the most valuable services we offer our communities, not to mention a personally rewarding experience for library staff. We’ll never be able to read every book, or explore the depths of every genre. This series of Genre Overviews will explore the fundamental aspects of select genres, covering characteristics, sub-genres, appeal factors and seminal authors or titles. Learn more about what makes your patrons love specific genres and get the tools to be a cherished Readers Advisor.

This months topic:

CLICK HERE TO REGISTER    
    Location: Online-GoToWebinar
Thursday September 17, 2015 Go To Top
misc_none 10:00 AM  -  1:00 PM Member Forum [Essex Agricultural & Technical High School] Remind Me about this Event Download Event Info Tell a Friend
    Contact: Amanda Fauver   1-866-627-7228   amanda@masslibsystem.org
   

MLS Member Forum

Take part in shaping the future of programs and services from the Massachusetts Library System.  Let us know how we’re doing and how we can adapt to meet the challenges of today and tomorrow.We value your input and strive to be both responsive and proactive.

Focus on: TBD (Each forum will have a specific topic for discussion, as well as an opportunity to discuss topics of interest to you.)

Agenda

10:00-10:20 Coffee and registration
10:20-10:30 Welcome: Library Director
10:30-11:00 MLS updates
11:00-12:00 Breakout discussions
12:00-12:30 Library tour
 

Directions Via Google Maps    
    Location:
Essex Agricultural and Technical High School
562 Maple St.
Danvers, MA 01923
  Location Map
Thursday October 8, 2015 Go To Top
misc_none 11:00 AM  -  12:00 PM Readers' Advisory Fundamentals: Genre Overviews Remind Me about this Event Download Event Info Tell a Friend
    Contact: Amanda Fauver   1-866-627-7228   amanda@masslibsystem.org
   

Helping our patrons satisfy their reading appetites is one of the most valuable services we offer our communities, not to mention a personally rewarding experience for library staff. We’ll never be able to read every book, or explore the depths of every genre. This series of Genre Overviews will explore the fundamental aspects of select genres, covering characteristics, sub-genres, appeal factors and seminal authors or titles. Learn more about what makes your patrons love specific genres and get the tools to be a cherished Readers Advisor.

This months topic:

CLICK HERE TO REGISTER    
    Location: Online-GoToWebinar
Thursday November 19, 2015 Go To Top
misc_none 10:00 AM  -  1:00 PM Member Forum [TBA] Remind Me about this Event Download Event Info Tell a Friend
    Contact: Amanda Fauver   1-866-627-7228   amanda@masslibsystem.org
   

MLS Member Forum

Take part in shaping the future of programs and services from the Massachusetts Library System.  Let us know how we’re doing and how we can adapt to meet the challenges of today and tomorrow.We value your input and strive to be both responsive and proactive.

Focus on: TBD (Each forum will have a specific topic for discussion, as well as an opportunity to discuss topics of interest to you.)

Agenda

10:00-10:20 Coffee and registration
10:20-10:30 Welcome: Library Director
10:30-11:00 MLS updates
11:00-12:00 Breakout discussions
12:00-12:30 Library tour
 

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Today is Tuesday May 26, 2015

Massachusetts Library System 225 Cedar Hill Street, Suite 229, Marlborough, MA 01752 508-357-2121





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