Every year public librarians compile statistics for circulation, event participation, and visitor counts. When it comes to their website, however, access to any usage figures may be more difficult to obtain. Google Analytics is an easy solution to capturing statistics, whether it is the number of visits to the library’s site or the type of device their audience is using.

In this webinar, we will:

• Discover where to get the Google Analytics code
• Demonstrate how to add analytics to a website
• Explore the different statistics available
• Interpret what the various statistics mean 

This workshop will be led by Rita Gavelis, LibAssist - http://www.libassist.com/.

Participants will receive GoToWebinar information in advance of the session.
Click HERE for a GoToWebinar Attendee Guide.