Common Mistakes in Advertising
Lots of marketing and advertising advice is floating around out there. Problem is, much of it is wrong – especially for small and startup businesses. An award-winning advertising copywriter and creative director shows you what’s wrong and what to do instead.
As a copywriter and creative director in New York, Miami, Richmond, and now Pittsburgh, Bruce Goldman has won 414 international, national, regional, local and industry awards for outstanding advertising creativity and effectiveness. He's taught at the School of Visual Arts (New York) and the Virginia Commonwealth University School of Mass Communications (Richmond), co-authored Lean Advertising (2003, Oaklea Press), and has conducted many free marketing workshops as a volunteer speaker and subject matter expert for the Richmond chapter of SCORE. Please register here: http://events.r20.constantcontact.com/register/event?llr=6v4fo5cab&oeidk=a07efxf9osz1e1eab37