Events List

The Federal Government spends almost 500 billion dollars every year buying goods and services. Twenty three percent of those dollars are directed to small businesses. In order to bid on and win federal government contracts, businesses need to let the Government know that they have products or services to sell that the government buys. There are some basic requirements that a business owner must fulfill such as proper registrations and completion of databases.

Brought to you by SCORE.

How can you grow your solo business into a profitable brand that will enable you to live the life you want to live?

Join this webinar to learn:

• The power of focus to grow
• How and why to delegate to others
• Time management - how to "get more hours" out of your power
• Why selling cheap is not good
• And so much more
  Brought to you by SCORE.

Many business professionals haven’t yet made the leap into using LinkedIn the way they should – as a business building tool. In this workshop, we’ll look at what it takes to be successful on LinkedIn from your personal profile to you LinkedIn business page. We’ll discuss the types of posts appropriate to the platform and how you can use this amazing yet incredibly underutilized social media tool to add to your organization’s bottom line.

Learn how to successfully market your product or service and accomplish the following objectives:

• identify customers and their needs
• determine pricing, packaging, and distribution for your product/service
• create a promotional plan for your business
• get your business online.

Marketing is about making people aware of your business and getting them to buy your product or service. In this online workshop, we will help you make the right choices when pricing and ensure the product offerings and packaging are attractive to customers. We will help you choose the right distribution method to get your products or services in front of your customers.

As a business owner, you are always selling. You must have a concise message that tells prospective buyers what is your unique value proposition, what you do and how you can help them. This message will also be used in your website and any other promotional and sales materials you use.
In this workshop you will learn how to write an effective elevator pitch.
• First a short presentation on an how to put together an elevator pitch will be discussed.
• We will utilizing break out groups, where you will work in a small 4-5 person group to create your elevator speech with a SCORE mentor facilitating.
• We will then rejoin as a large group.
• You will be given a chance to present yours to the group where you will receive feedback from your peers on ways to prefect your presentation (you don't have to).
You will need video capabilities. You will be on webcam for this webinar. Call in only will not work as well, but can be done. This is intended to be a completely collaborative event. Limited Registration

Brought to you by SCORE.

Do you love to bake in your spare time? Do your family and friends ever ask you to make cakes, cookies or other treats for special events? Would you ever imagine that it's possible to use that skill to create an extra income right from your own kitchen?

In this fun and inspiring session, you will learn about the potential that your baking craft has to create a reliable income stream. We’ll start by learning about the possibilities and limitations of a cottage foods business.

Get ready to be inspired by learning about the different food items you can sell. Everyone who attends will receive a link to download a digital workbook with the steps to get started selling baked goods from home, as well as my Ultimate List of Things to Sell guide which will get your baking creativity flowing.

Join in a question and answer session after the presentation and get personalized advice and ideas to get you started in this popular and trendy way to make extra money from home!

Businesses worldwide are trying to plan and strategize for the next year. With so many things unknown, there’s still something we can rely upon, and that is our existing customers. How can businesses plan their relationships with existing customers to get them to come back and refer you?

You will learn:

• Where to start if you want to create wow customer experiences
• How to engage your employees to provide great customer experience
• The methodology companies like Ritz-Carlton, Starbucks, Disney, and Chick-Fil-A are using to systematize their customer experience
• How to cut off your marketing budget by getting customers come back to you and buy more
• COVID-related restrictions and how to communicate them to your employees and customers not to scare your clients away
• How to work with unsatisfied clients

Call to Action: I would love to receive questions from the audience. What is the biggest challenge you have in terms of keeping your customers and employees?
Brought to you by SCORE.

Mentoring allows people to grow and improve themselves. Goals are so much more attainable with mentorship and will leave a lasting impact in your local business community. In this webinar you will learn about:

• Who needs a mentor and specifically how they can be helpful in starting or growing your business
• How to find the right mentor for you
• Utilizing SCORE’s extensive, nationwide network of business experts to assist you in navigating different aspects of your business
• How experienced business people can become involved in mentoring others through SCORE
• How SCORE mentorship plays out in the real world of starting and growing a business (as illustrated by our client case study)

Brought to you by SCORE.

Join this webinar to learn about different tools and techniques that will help you build your brand!

You will learn:

• How to start with branding
• Brand elements and associations
• Brand building truths
• Building brand and brand equity
• Benchmark

Brought to you by SCORE.

Are you in a creative business? Designers, illustrators, painters, software engineers, writers, authors can all create works with long lasting value. Are you an inventor? How do you establish proof of ownership of your invention?

Attend this workshop and learn:

• Whether or not you need protection for your intellectual property
• If so, which methods are appropriate to your situation
• What processes are involved
• How much you can do yourself and at what point a lawyer might be needed
• The timelines involved

By investing a few hours in this workshop, you will have up-to-date information on a key issue that you should address to decide if you need to protect or enhance the value of your business for any intellectual property. Brought to you by SCORE. 

Tax season will be here sooner than you think! If you have tax questions, SCORE has tax answers. Join this LIVE Q&A session with certified CPA and small business tax expert Micah Fraim. A whole hour is dedicated to answering your tax-related questions and concerns, offering tax advice you can implement throughout the year. Brought to you by SCORE. 

A successful business has a successful plan. A well-planned business model is critical to the success of your business. This webinar will describe the value, types, and benefits of a well-written business plan.

You will learn:

• the value of differentiating your business 
• how to create your own unique value proposition
• the key activities, strategies, and tactics that help small businesses succeed and,
• the marketing plan and the business model canvas.  

Brought to you by SCORE. 

Learn how to hire good people.

Selection and interviewing skills can be learned. Your employees can make or break you. Whether you have 1, 10, 20, or more, this workshop will develop the skills you can use immediately to select & hire the right kind of people.

The workshop objectives:

• Determining desired candidate skills and abilities based on business needs
• Evaluating resumes
• Phone screening
• Preparing and leading a candidate interview
• Making a decision on your best fit candidate

Learn from an expert the basic strategies that you can use immediately to make your selection process more effective. Brought to you by SCORE. 

This interactive presentation is designed to cover three main areas:

• What are the key-steps in starting a Non-profit?
• What are some of the day-to-day tactics which can help maintain a successful Non-profit?
• What are some strategies that can be used over time to ensure continued success?

Several Non-profits will be used as examples to illustrate practical approaches to dealing with the opportunities and challenges of running a Non-profit. Brought to you by SCORE.

How to Beat Procrastination - Stay Focused - Get Results - Take Control.

What we will discuss:

• How to develop a mindset of excellence in life and business.
• How to overcome procrastination.
• How to avoid the 4 steps to failure.
• How to take immediate action to achieve your goals.
• Why change is difficult.
• How to make change happen.
• How to be more productive.
• How to start taking immediate action to do more, achieve more and have more!

Brought to you by SCORE. 

Studies show that most sales communication fails to perform in the first meeting, but even worse, it absolutely collapses when your audience tries to “re-tell” your message to other key decision makers the vital “second meeting.”  

So can you engineer our communication in a way that will make it more robust and memorable in the first meeting and more importantly, allow it to survive the “re-tellability test?”

In this webinar, you will learn:

• How to transform your sales and marketing messaging from complex and sender-oriented, to simple, memorable, and easily “re-tellable.” 
• How to frame your message using a small number of powerful ideas that will allow your value proposition to really take hold in your audiences’/customers’ brains.
• How to use improved messaging to drastically shorten sales cycle times, increase sales close rates, and ensure that your value proposition is consistently delivered, regardless of channel or medium.

Brought to you by SCORE. 

This workshop is designed to guide you through the steps necessary for starting a business.
It covers the different legal business entities, licenses needed, taxes and insurance. We explain what business plans are all about and show you how to collect business information and research. You will learn about capital funding and the lender's view of the borrower.

Brought to you by SCORE. 

Whether you’re looking to expand awareness and use of your nonprofit organization’s services in the communities you serve, grow your volunteer or donor base, or achieve other key marketing or fundraising objectives, a Google Nonprofit Ad Grant may be just what your NPO needs to achieve those goals. In this webinar, you’ll learn about:
• The free, generous Google search advertising budget you’d have access to as a recipient of a Google Nonprofit Ad Grant.
• The basics and benefits of employing search advertising to achieve marketing and fundraising goals.
• The many ways nonprofits organizations can use their free monthly advertising dollars.
• The types of nonprofit organizations who generally qualify and how to apply for a Grant.
Brought to you by SCORE.
 

Writing a book is not just for novelists, it can be a great investment for your business. In fact, publishing a book can help position you as an authority in your service field and bring in leads and revenue for your business. 

In this webinar, you will learn key strategies on how to write and publish your first book. You'll get the 3-Step System used to rapidly mind map, outline, and write your books in as little as one week.  

You will learn: 

• How to increase your visibility, credibility, and revenue with a self-published book
• Action-taking steps you need to take now to reach your author goals 
• How to leverage your book to grow your authority, income, and business

Brought to you by SCORE. 

There are various ways to establish and build credit for your business. This workshop will discuss techniques to improve your business’ credit profile so you can obtain lending to build your business without affecting your personal credit and assets.
Key Learnings:

• Obtaining a credit report for your business
• Understanding how to build credit for your business
• How to establish and improve business credit
• Keeping business credit and assets separate from personal credit and assets

Brought to you by SCORE. 
 

New businesses are on the rise across the United States, and particularly in the black community. If you’re an entrepreneur with a good idea, it might be the right time to finally start your business.

Join this educational webinar, to learn how to plan your start up, grow, and succeed in your industry.

In this webinar you will learn the keys to starting your business including:

• Basics of a Business Plan
• Understanding the Market
• Startup Capital
• The Importance of Networking and more

Brought to you by Equitable Foundation and SCORE. 

In this session, you will learn about the need to re-platform technology, shipping systems and solutions, and dive into order and warehouse management options to grow your business.

You’ll learn about:

• Planned re-platforming technology to level-up your business, not level out
• How to evaluate shipping system options
• Integrations, proprietary solutions, and third-party solution providers
• The unseen pitfalls with technology, and tips to avoid them
• Order and warehouse options that that will scale with your business
• Hold at Location, Returns, Drop Shipping, and Cart Processing

Brought to you by SCORE.